HR leaders and senior executives understand the importance of fostering a workplace where employee commitment is high. But they often lack an effective and convenient method for managing employee engagement. An employee engagement app such as the Energage platform offers this structure while accelerating results.
Why an App Over Other Software?
Not all technology helps improve engagement. In fact, many of the software applications deployed in the workplace are drivers of workplace frustration. Consider email, for example. Would you say this helps energize your employees? Does it increase their motivation and commitment to your company? Probably not.
Jason Averbrook, founder and CEO of Leapgen, writes that “employees today have better technology in their smartphones than what their employers are providing them.” The consumer experience has completely blended in with the employee experience.
CultureTech, the discipline of using current technology to positively impact workplace culture, is a fairly new domain but it’s gaining traction quickly. That’s because these mobile internal communication apps are built specifically for improving employee engagement and strengthening workplace culture.
Unlike traditional software, employee apps can be rapidly deployed to every employee’s personal smart device. And unlike grassroots channels like Slack or Yammer, the Energage platform allows the company to spark — and participate in — the conversation.
Employee engagement apps such as the
In other words, it’s employee engagement apps that move at the pace of your business.
Energage App improves employee appreciation
First, the Energage app enables peer-to-peer recognition and appreciation. Workers can use the app on their desktops or smartphones to thank employees for their help or celebrate team wins.
For example, an account manager in sales could use the employee engagement app to recognize the contributions of a consultant or graphic designer who lent a hand to win the deal. This posting on the app might get tagged as “Teamwork”, one of the company’s core values.
This helps you bring company values to life and offer employee appreciation, all without the interference of management. Peer-to-peer or manager recognition is shared through the app as well, and it can be curated and displayed throughout the office space using the Culture Wall feature.
Your employees embrace the Energage platform as they receive and give supportive feedback. The immediacy of feedback and regular short updates fits employee’s experience of social media and helps build ‘stickiness’ of the app.
Facilitating Conversations with the Energage App
An employee engagement app also gives you the opportunity to use other key features:
- Lightweight, single-question pulse surveys allow you to check in with employees to get valuable, real-time feedback on things such as company meetings and recent changes. It also encourages employees to offer additional comments for better context and understanding.
- The tool can also uncover problem areas to keep leaders clued-in. And the best employee engagement app enables employees to start a conversation while maintaining anonymity if they so choose. After all, no one is going to raise their hand in a public, town-hall meeting to say “I’m about to leave your company because you forgot my raise.” But employees will surface these topics through a trusted, dialogue tool such as the
And there are benefits for business leaders too. The administrative capabilities of the engagement app make the job of reviewing, responding, and sharing important employee feedback much easier.
The Science of Employee Engagement
- Alignment: Employees need to be aligned and focused on a common goal or objective.
- Connection: Employees need to feel part of the community, appreciated, and recognized.
- Coaching: Employees need to be supported in their daily work and their ongoing development.
- Performance: Ultimately, the team has to feel it has a winning chance to reach its goals.
Behind these four imperatives sit fifteen culture drivers. These are the most direct levers organizations can use to positively impact engagement.
A well-designed employee engagement app addresses several of these drivers specifically, including Appreciation, Values, Clued-in Senior Managers, Ideas, Interdepartmental cooperation, Clued-In Employees, Direction, and Meaningfulness.