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Creating a culture where employees feel engaged, appreciated, and fulfilled is really hard. But Top Workplaces do it exceptionally well. It’s an achievement they earn and a distinction that gives them a sustainable competitive advantage in a fiercely competitive market.

A recent research study funded by the SHRM Foundation shows award-winning organizations excel at recruitment and retention. Here’s what separates the best from the rest.

How do organizations boost employee retention to keep their talent? Just listen to folks who know. We gathered tips from several Top Workplaces companies that rated among the highest for employee retention.

Successful leaders are willing to ask the tough questions. They’ve got the guts to hold up a mirror to better understand what’s really happening within their organizations. They’ve got the smarts to ask their employees and they’re also intentional about culture.

Employee engagement is the key to improving retention. Pay and benefits are part of that. So are training, career development, and personal growth. But there’s much more to why people choose to stay.